The Chocolate Traveler Civilizes Chocolate!
European style chocolate wedges for discriminating individuals who are not afraid to indulge themselves with a serving of excellent quality chocolate from time to time.

LOS ANGELES, CA (January 15, 2008) — The Chocolate Traveler introduces its WEDGE, the first authentic European style chocolate to be offered in a portion-friendly serving size, and the first to be available in a truly portable package designed for traveling with chocolate - a TIN.

Chocolate Traveler Chocolate Wedges provide chocolate lovers with individual, triangular and perfectly sized portions of European quality fine eating chocolate. "European Chocolate has an incomparable rich and creamy smoothness that isn't found in America" says Jon Alberon, founder of The Chocolate Traveler. "There is no comparison; the European standard for cocoa solids and cocoa butter results in a much more intense, deep and velvety rich flavor."

The Chocolate Traveler offers an array of traditionally European chocolate varieties as well as classic international dessert flavors blended into dark, milk and white chocolate bases. Pure extracts and oils are used to flavor the warm melted couverture. The sweet tastes of the finest white table cloth restaurants are captured in The Chocolate Travelers' Tiramisu, Dulce de Leche and Creme Brulee Chocolate Wedges.

Traveling abroad and searching for the perfect chocolate, Alberon would often find an exquisite varietal in chunk or tablet form, and then have to break or chip at it with a knife, sending pieces flying and leaving chards and crumbs to melt on counters and clothing. Even commercially produced bars in Europe, all in paper wrappers, fail to portion, protect or preserve the elegant, sensitive and perishable balance of ingredients in fine chocolate.

"Why isn't the finest chocolate presented in servings like other fine confections?" asked Alberon, admitting to his lack of self control. "I never knew how much of the bar to eat. I lacked the discipline to stop at the first jagged break, so I would keep snapping off more pieces as if to leave the right, evenly shaped remainder behind. Before I knew it, little or nothing remained."

The chocolate he did manage to bring back to the states with him would leave his suit case and satchels vulnerable to crushed or melted samples swimming with his notes and diary. In subsequent excursions he would bring with him empty mint tins in which to place, protect and catalogue his finds for the trip home. An idea was born.

The Chocolate Traveler wedge provides chocolate lovers with individual servings ready for personal indulging by the piece, without having to break bars or chunks in your bare hands, or for sharing with others right from the container, with several servings all ready for entertaining. The tin serves as travel container, serving bowl and colorful and handy collectible, all in one.

By starting with the finest European Style Chocolate and combining it with American product ingenuity and design, The Chocolate Traveler provides chocolate connoisseurs with the civilized way to enjoy, share and save this special delicacy.

Alberon sees the old American culture of chocolate changing. "Today it's all about respect and life style. Food and weight conscious Americans don't sit down for full meals that often, much less want to consume entire 3 or 4 oz bars of chocolate at a sitting. A wedge or two of premium chocolate produced with fine, pure ingredients to European standards will entirely satisfy, without the sugary excess calories of American bars. Women especially appreciate the portion-controlled servings in The Chocolate Traveler, and the ability to reclose the tin and save the remaining wedges for later."

All Chocolate Traveler chocolate is free of trans fats and is OUD kosher certified. It is offered in the following rich, creamy European style flavors, tin sizes and designs:

For sales inquires, please contact Jon Alberon at 800-819-1989 or info@thechocolatetraveler.com.

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